Idea in.
Business out.
A full business model, a validation score, and four expert advisors — all from one paragraph. No frameworks. No blank pages. No consultants charging by the hour.
The reality
Most founders find out too late.
The problem isn't the idea. It's building before you know if the model works.
Bad model, not bad idea.
Most startups fail because the model was never stress-tested — not because the idea was wrong. Founders ship first, discover the flaw later.
Lost before the first pivot.
Six months of engineering and belief for a product nobody needed. A structured model review catches this in week one. Most founders never do one.
Per hour. For advice you can't afford.
Strategy consultants charge $300–500/hr. Most early-stage founders make the most important calls alone, on gut feeling, at the worst possible moment.
InnoCanvas solves all three — in under 10 minutes.
Full business model. Validation score across 6 dimensions. Four expert AI consultants on demand. Free to start — no card needed.
Try it now
A full business model. Built by AI in 2 minutes.
Pick an industry. See a real canvas — instantly. Yours will be built from your own idea.
2 min
idea to full strategy
$0
to get started
This is a sample. Yours uses your real idea.
AI Idea Validator
Know your score before you build.
Six-step analysis across problem fit, market size, competition, and revenue model. A 0–100 score, a letter grade, and the exact next steps to take.
Premium featureIdea Validation Report
B2B SaaS · Logistics · Generated just now
Strong fundamentals. Two gaps to close.
Competition positioning is your weakest dimension. Address before Series A.
Recommended next steps
Narrow ICP from all SMBs to solo consultants — reduces CAC by an estimated 40%.
Add usage-based pricing tier; flat rate leaves revenue on the table at scale.
File provisional patent before EU market entry. 12-month window starts now.
Score breakdown
This is a sample. Your real report uses your actual idea and context.
Validate my ideaHow it works
Three steps. One big head start.
No MBA required. No blank page. Just describe what you're building — we handle the rest.
Tell us your idea
One paragraph in plain language — what you're building and who it's for. That's it. No templates, no frameworks.
We build your canvas
AI fills all 9 Business Model Canvas blocks — tailored to your market, your customers, and your revenue model. Edit anything instantly.
Then validate and ask
Run a 6-step validation and get a 0–100 score. Then ask your AI consultants anything — no scheduling, no hourly billing.
Validator + Consultants: PremiumThe tools
Everything your idea needs. In one place.
Use one or all three. Start free. Add more when you're ready.
Business Model Canvas
Your full canvas. Two minutes.
Describe your startup in plain language. We fill your entire canvas — tailored to your market, your customers, and your revenue model. Edit anything, export anywhere.
- Full canvas filled by AI
- Edit any block instantly
- Export PDF, PNG, or share link
- Version history with restore
AI Idea Validator
0–100. Know before you build.
Six-step analysis across problem fit, market size, competition, and revenue model. A score, a letter grade (A–F), and the exact next steps to take.
- Problem-market fit analysis
- TAM/SAM/SOM market sizing
- Competition & moat assessment
- Letter grade A–F + roadmap
AI Consultants
Four experts. No invoice.
Growth Marketing, Financial Strategy, Legal & Compliance, Technical Architecture. Real domain-expert answers — on demand, any time, no calendar needed.
- Growth Marketing — acquisition & positioning
- Financial Strategy — pricing, metrics, models
- Legal & Compliance — IP, contracts, GDPR
- Technical Architecture — stack, APIs, scale
Start free — no card needed. Compare plans →
Why not ChatGPT?
Same AI engine. Completely different tool.
ChatGPT can write words. InnoCanvas is built to structure, score, and move your idea forward — with zero prompt engineering on your part.
ChatGPT / Claude
Raw AI chat
InnoCanvas
Built for founders
Consultant
$300–500 / hr
Structured BMC framework
Canvas saves & persists your work
6-dimension validation score (0–100)
Domain-expert AI personas (4 roles)
No prompt engineering needed
Available in under 2 minutes
Costs less than $25 / month
Context-aware to your specific startup
InnoCanvas runs on Claude by Anthropic — the same foundation, purpose-built for startup ideation.
The difference
The old way.
The InnoCanvas way.
Days reading frameworks you'll never use
Full canvas in 2 minutes — just describe your idea
Gut feeling dressed up as a strategy
AI validation score across 6 dimensions — before you commit
$500/hr for a business strategist
Four AI experts, any question, no scheduling
Six months of building before you find the flaw
Know what's broken before you write a line of code
AI Consultants
Four experts on call.
No scheduling. No hourly rate.
Ask anything — from pricing strategy to GDPR compliance. Each consultant knows their domain and knows your startup.
Growth Marketing Maven
Growth Marketing Maven
Getting customers is the hard part. Ask about acquisition, positioning, and growth loops — any time.
Financial Strategist
Financial Strategist
Real financial thinking for your model. Unit economics, investor metrics, pricing — no spreadsheet required.
Legal & Compliance Advisor
Legal & Compliance Advisor
Know the rules before they bite you. IP, contracts, GDPR, regulatory strategy — in plain English.
Technical Architect
Technical Architect
Build it right from day one. Stack choices, API design, scalability — before you write a line of code.
Live example
This is what a real consultation looks like.
No scripts, no templates. Specific to your business, your market, your question.
Growth Marketing Maven
Acquisition, positioning & growth loops
We just launched a B2B SaaS for small freight brokers. How do we get our first 100 customers?
Don't touch paid acquisition yet. Your first 100 customers are a sales problem, not a marketing problem — and confusing those two at this stage is one of the most expensive mistakes early B2B founders make.
Step 1: Lock your ICP before you send a single outreach message
For freight broker SaaS, the profile that converts is:
If you can't describe your ICP in one sentence without caveats, you're not ready to do outreach yet.
Step 2: LinkedIn founder-led outreach — 30 personalised DMs per day
Not connection requests with empty notes. Messages that reference something specific:
freight coordinator — which tells you they're doing this manuallyTemplate that converts: "Hey [Name] — noticed your post about [specific thing]. We built something for freight brokers at your stage that eliminates [exact pain]. Worth 20 minutes to see if it's relevant?"
At 30 DMs/day with a 7% reply rate, you get 2 positive replies daily. Convert 30% of those to demos and 40% of demos to customers — you hit 100 in 12 weeks.
Step 3: Frame your first 20 as design partners, not paying customers
Offer them free access for 90 days and weekly 30-minute feedback calls. In exchange: a public case study with real numbers, and introductions to 3 other freight brokers they know.
The goal is not revenue. It's referrals, testimonials, and product intelligence you can't buy.
Should we run Google or LinkedIn ads to speed this up?
Not yet — and I want to be specific about why, not just say "you're too early."
The hidden cost structure of paid ads
Beyond the spend, ads require:
Running ads now means funding your own market research at $80–150 per lead.
The thresholds that tell you you're ready
One exception worth doing now
If there's a high-concentration channel where your ICP gathers — the Transportation Intermediaries Association newsletter, a freight brokerage Facebook group, a logistics ops podcast — $200–500 in targeted sponsorship is worth testing.
When you do start paid
freight broker software, TMS for small brokers. Lower CPL ($20–50), captures active buyers comparing options.Budget split: 70% LinkedIn, 30% Google Search. Run 60 days minimum before drawing conclusions. Never pause before 50 conversions per ad set.
This is a sample. Your consultants respond to your actual startup, canvas, and context.
Get access to all 4 consultantsWhat founders say
Don't take our word for it.
Here's what founders actually said.
Generated a complete Business Model Canvas in under 2 minutes. Saved me a full day of work before my investor call.
Sarah K.
Founder, SaaS startup
The AI validation score told me exactly where my idea was weak — market size assumptions. Fixed it before pitching. Got funded.
Marcus T.
Serial founder
I used to spend 3 days building a BMC for each client. Now it's 10 minutes per engagement. Same quality, 18x the output.
Priya R.
Strategy Consultant
Generated a complete Business Model Canvas in under 2 minutes. Saved me a full day of work before my investor call.
Sarah K.
Founder, SaaS startup
The AI validation score told me exactly where my idea was weak — market size assumptions. Fixed it before pitching. Got funded.
Marcus T.
Serial founder
I used to spend 3 days building a BMC for each client. Now it's 10 minutes per engagement. Same quality, 18x the output.
Priya R.
Strategy Consultant
Asked the Legal consultant about GDPR compliance for my SaaS. Got a specific, actionable answer in 30 seconds. No hourly billing.
James O.
Technical founder
The validation score was brutal. A 54/100. But the breakdown told me exactly what to fix. Pivoted in a week. Now at 81.
Nadia B.
First-time founder
Ran 4 startup ideas through InnoCanvas in a weekend. Killed 2, refined 1, and validated 1 worth building. That clarity is priceless.
Tobias M.
Serial entrepreneur
Asked the Legal consultant about GDPR compliance for my SaaS. Got a specific, actionable answer in 30 seconds. No hourly billing.
James O.
Technical founder
The validation score was brutal. A 54/100. But the breakdown told me exactly what to fix. Pivoted in a week. Now at 81.
Nadia B.
First-time founder
Ran 4 startup ideas through InnoCanvas in a weekend. Killed 2, refined 1, and validated 1 worth building. That clarity is priceless.
Tobias M.
Serial entrepreneur
Pricing
Less than one consultant hour. For your whole startup.
A business strategist charges $500/hr. InnoCanvas starts at $0.
Free
Start now. No card needed. Turn your idea into a canvas and see what comes out.
- 1 Business Model Canvas
- 10K AI tokens / month
- Basic BMC generation
- Light AI refinement
- Export as PNG
- Basic templates
Pro
For founders who move fast. More AI power, cleaner exports, and room to build multiple ideas.
- 3 Business Model Canvases
- 50K AI tokens / month
- AI Refinement Chat in editor
- Watermark-free exports
- Export in PDF, PNG, SVG
- All visual templates
- Standard priority support
7-day money-back guarantee
Premium
The full package. Validate your idea, talk to your expert team, and build as many canvases as you need.
- Unlimited Business Model Canvases
- 300K AI tokens / month
- AI Idea Validator (6-step)
- Access 4/4 AI Consultants
- AI Refinement Chat in editor
- Watermark-free exports
- Export in PDF, PNG, SVG
- All visual templates
- Custom branding & logo
- 24/7 priority support
7-day money-back guarantee
FAQ
Questions? Good.
Everything about InnoCanvas — from canvas generation to pricing.
What exactly is a Business Model Canvas?
A one-page strategic framework covering Value Proposition, Customer Segments, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partnerships, and Cost Structure. It gives you — and anyone you pitch — a complete picture of how your business works.
How much does it cost?
The free plan gives you 1 canvas and 10K AI tokens per month — no card required. Pro is $11.99/month for 3 canvases, AI Refinement Chat, and watermark-free exports. Premium is $24.99/month for unlimited canvases, the full AI Validator, and all 4 consultants.
How does the AI actually build my canvas?
Describe your startup in plain language. We send it to Claude (Anthropic), which fills your entire canvas — tailored to your industry, model, and audience. The whole thing takes under 2 minutes.
What does the AI Idea Validator do?
A 6-step analysis that scores your idea on problem fit, market size, competition, and revenue model. You get a 0–100 score, a letter grade (A–F), and specific next steps with timeframes. Premium only.
Who are the AI Consultants?
Four specialists: Growth Marketing, Financial Strategy, Technical Architecture, and Legal & Compliance. Each one answers specific questions about your business at domain-expert depth. No scheduling, no waiting, no hourly billing. Premium only.
Pro vs Premium — what do I actually get?
Pro unlocks AI Refinement Chat, watermark-free exports, and 50K tokens/month. Premium adds the full 6-step AI Validator, all 4 expert consultants, unlimited canvases, and 300K tokens/month.
Can I change the canvas after it's built?
Fully. Every block is editable. You can also ask the AI to refine specific sections, explore alternative models, or stress-test your assumptions — right inside the editor.
Do you use my ideas to train AI?
No. Your canvases are private to your account only. We never use your ideas, your canvas content, or your conversations to train AI models. Your idea stays yours.